CU: Project Proposal – research project of visually impaired person and guide dog

This project is a research based project which is seeking a way to investigate the intimate relationship between visually impaired person and the guide dog, also to explore the space existed in those two and the society.

Guide Dog Leading Owner --- Image by © Jim Craigmyle/Corbis
Guide Dog Leading Owner — Image by © Jim Craigmyle/Corbis

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Project brief – Guide dog related

Project briefing – Guide dog related


This project initiates with an experience happened in the lift of a tube station. After getting in the lift, I stared blankly. But suddenly I heard someone said “forward, forward, forward”, I was so confused, then I looked back and found a dog walked leading a man, I was soon aware of that the man is a blind man. Outside the elevator, passengers were so confused since there were still space spare in the lift, but the blind man did not walk in. They actually can not see the guide dog in the lift.  The door closed, I noticed that the blind man put down the metal lead, and get a rope leading the guide dog. During the lift went up, the guide dog is so afraid that its legs were trembling due to the surrounded crowd and unfamiliar environment. When the lift arrived on the floor, the blind man repeated the action, dropped down a rope and picked up the metal lead. When leaving the station, staffs helped him access the special channel.


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The affordance of Emotional Design

The affordance of Emotional Design

Word count: 1032

Attractive things work better? Donald A. Norman put this idea in his book Emotional Design, he connects things’ appearance with performance. As he states, attractiveness produces positive emotions, causing mental processes to be more creative, more tolerant of minor difficulties. (2005, p. 60) He also raises Salif Juicy Lemon Squeezer, which is designed by French designer Philippe Starck, as an example to demonstrate how reflective level affect people’s behavioral and visceral level, so that even the squeezer works not quite well, but people still enjoy using it or simply purchase it as an ornament on shelf. However, when talking about affordance, the notion raised by Norman in his book The design of everyday things, Salif Juicy Lemon Squeezer is a low/hidden affordance object, because its weird look fails to signify its function, first-time user may not be able to use it properly. That is to say, in some extent, the negative effect of low affordance of the squeezer is reduced or neglected due to Starck’s subversal design? This essay mainly focuses on the discussion of the relationship between affordance and emotional design by using the case of lemon squeezer of Philippe Starck, attempting to figure out and create connection between two ideas, and also seeking a way to evaluate both.


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