Thanks to the help of Christopher (Animation Tutor?) and Gereth, who kindly offer help with the lighting, also Rico, Eva, Vera, Mahmood, who devote to scene (the character acting), the scenario shots finally are done.
This project is a research based project which is seeking a way to investigate the intimate relationship between visually impaired person and the guide dog, also to explore the space existed in those two and the society.
Nidhi and I recently went to NDCS and Guide dog for blind man, both organisations are based in London. Before that, we prepare ourselves with words to convince them to collaborate with us.
Project briefing – Guide dog related
This project initiates with an experience happened in the lift of a tube station. After getting in the lift, I stared blankly. But suddenly I heard someone said “forward, forward, forward”, I was so confused, then I looked back and found a dog walked leading a man, I was soon aware of that the man is a blind man. Outside the elevator, passengers were so confused since there were still space spare in the lift, but the blind man did not walk in. They actually can not see the guide dog in the lift. The door closed, I noticed that the blind man put down the metal lead, and get a rope leading the guide dog. During the lift went up, the guide dog is so afraid that its legs were trembling due to the surrounded crowd and unfamiliar environment. When the lift arrived on the floor, the blind man repeated the action, dropped down a rope and picked up the metal lead. When leaving the station, staffs helped him access the special channel.
The affordance of Emotional Design
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Attractive things work better? Donald A. Norman put this idea in his book Emotional Design, he connects things’ appearance with performance. As he states, attractiveness produces positive emotions, causing mental processes to be more creative, more tolerant of minor difficulties. (2005, p. 60) He also raises Salif Juicy Lemon Squeezer, which is designed by French designer Philippe Starck, as an example to demonstrate how reflective level affect people’s behavioral and visceral level, so that even the squeezer works not quite well, but people still enjoy using it or simply purchase it as an ornament on shelf. However, when talking about affordance, the notion raised by Norman in his book The design of everyday things, Salif Juicy Lemon Squeezer is a low/hidden affordance object, because its weird look fails to signify its function, first-time user may not be able to use it properly. That is to say, in some extent, the negative effect of low affordance of the squeezer is reduced or neglected due to Starck’s subversal design? This essay mainly focuses on the discussion of the relationship between affordance and emotional design by using the case of lemon squeezer of Philippe Starck, attempting to figure out and create connection between two ideas, and also seeking a way to evaluate both.